The Zoomin Blog

  1. Keepers of the Content: How to Find the Balance Between Publicizing and Gating Your Product Content

  2. Today, technology pushes the boundaries faster and better than before. In the context of product documentation, it constantly reshapes the way information are delivered. To keep up with and stay ahead of changes, here are ways to make your product documentation updated and useful to users.

  3. Considering the main question of resources which include time, skills, and budget, there are two main routes to go when creating your technical resource center: Either you build, or you buy. Let’s see how the two differs and weigh your options.

  4. Customers today are impatient. They want everything fast, convenient, and done in their own terms. A byproduct of on-demand services pioneered by companies such as eBay (ecommerce), Uber (transport), and Instacart (grocery delivery), it follows that customers most probably expect the same from any business they interact with. How does yours keep up?

  5. Knowledge resides in every part of the organizational system, including your employees, their tasks and outputs, and the tools they use. With its wide reach within the organization, it makes sense to leverage product documentation to encourage knowledge transfer.

  6. Keeping pace with rapid technological change, product documentation needs to evolve. A dynamic documentation portal opens a world of possibilities for technical writers as it augments their work and enables them to have time to focus on more important tasks such creating innovative, tangible value to readers—the customers.

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