The Zoomin Blog

Start the year off on a high by implementing these best practices which will allow customers to easily locate the content with the highest relevance to them.

Our prediction on why 2019 will see customer communities become an integral part of your company’s customer experience strategy.

Keepers of the Content: How to Find the Balance Between Publicizing and Gating Your Product Content

Today, technology pushes the boundaries faster and better than before. In the context of product documentation, it constantly reshapes the way information are delivered. To keep up with and stay ahead of changes, here are ways to make your product documentation updated and useful to users.

Considering the main question of resources which include time, skills, and budget, there are two main routes to go when creating your technical resource center: Either you build, or you buy. Let’s see how the two differs and weigh your options.

Customers today are impatient. They want everything fast, convenient, and done in their own terms. A byproduct of on-demand services pioneered by companies such as eBay (ecommerce), Uber (transport), and Instacart (grocery delivery), it follows that customers most probably expect the same from any business they interact with. How does yours keep up?