Einav brings expertise in both marketing and strategy to the team, with a track record of building and scaling an integrated marketing strategy in the B2B space. Prior to joining Zoomin Software, Einav was VP Marketing at Fyber where she helped merge four companies into one global brand, after the acquisition of Inneractive, where she previously led both marketing and business strategy. Prior to that, Einav was a consultant with Boston Consulting Group (BCG) in their Chicago office, and also worked with Sales Development at Groupon, leading up to its IPO. Einav holds an MBA from the University of Chicago and a Law Degree from Tel Aviv University.