The Customer Experience Trinity: Customers, Content, Context

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Join us for a chat with content strategy expert Alan J. Porter, about what he calls the CX Trinity: Customer, content, and context. We'll discuss how we speak to our customers, the content we provide to them, and the contexts in which they consume it. We'll discuss the concept that any good customer experience is driven by a combination of three critical elements:

- Meeting the customer’s needs

- Delivering the right content to help the customer

- Understanding the context of where, when, and how the customer interacts with you

Insights that will knock your docs off

RESEARCH REPORT

Data: Here's what you're missing about the impact of your technical content on your customer experiences

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EBOOK

Discover the 5 components of a great self-service content experience and how to implement them.

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SELF-ASSESSMENT TOOL

How accessible is your product content? Evaluate your customers' content experience!

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EBOOK

How your technical content can drive digital transformation

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